A step-by-step guide to church marketing : (Record no. 4202)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 02790cam a2200337 a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 25709415 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OCoLC |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20181130152247.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 920406s1992 caua b 000 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
| LC control number | 92013748 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780830714049 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0830714049 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| Canceled/invalid ISBN | 0830714049 |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | (OCoLC)25709415 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | DLC |
| Language of cataloging | eng |
| Transcribing agency | DLC |
| Modifying agency | BAKER |
| -- | BTCTA |
| -- | BDX |
| -- | IDA |
| -- | OCLCO |
| -- | SGB |
| -- | OCLCF |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | BV652 |
| Item number | .B32 1992 |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 254.4 |
| Edition number | 20 |
| Item number | B251C |
| 092 0# - LOCALLY ASSIGNED DEWEY CALL NUMBER (OCLC) | |
| Classification number | 254.4 |
| Item number | B2591s |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Barna, George. |
| 245 12 - TITLE STATEMENT | |
| Title | A step-by-step guide to church marketing : |
| Remainder of title | breaking ground for the harvest / |
| Statement of responsibility, etc. | George Barna. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Ventura, Calif., U.S.A. : |
| Name of publisher, distributor, etc. | Regal Books, |
| Date of publication, distribution, etc. | c1992. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 345 p. : |
| Other physical details | ill. ; |
| Dimensions | 24 cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes bibliographical references (p. [339]-345). |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | Marketing can help your church grow -- Can marketing and ministry peacefully coexist? -- A sea of facts : what you need to know -- How to find the information you need -- Qualitative information : tapping into people's passions -- Getting numbers without getting nauseated -- The art of the survey -- Making survey results work for you -- The power of vision -- Strategy in ministry -- Positioning : who in the world do people think you are? -- Creating a ministry-driven marketing plan -- Marketing communications : hitting your target -- Marketing communications : what to say, how to say it -- Appendices. Nine Bible studies : a biblical perspective on marketing your ministry -- Sources of secondary information -- Samples of focus group materials -- Samples of community telephone surveys -- Samples of congregational surveys -- A brief marketing plan for a church -- Examples of church news releases -- Other resources related to marketing -- Other resources for ministry from Barna Research Group, Ltd. |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | Is marketing biblical? Although the word "marketing" never appears in the Bible, the Bible is filled with examples of successful marketers: Solomon, Joshua, Nehemiah, and Paul, to name just a few. As you'll see in this book, these dynamic men of God had the ability to identify people's needs and then find the best ways to meet them. Jesus told his followers to do the same -- to bring his message to people in a way they could understand and relate to. That's the heart of marketing. And those principles can be immensely useful as you take part in God's work here on earth. It's time to move beyond the question of whether or not marketing is a biblical practice. The real question is whether your church can afford not to use such a powerful andd readily available tool. - Back cover. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Church management. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Pastoral theology. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Church growth. |
| 740 02 - ADDED ENTRY--UNCONTROLLED RELATED/ANALYTICAL TITLE | |
| Uncontrolled related/analytical title | Church marketing. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Not For Loan | Non-fiction | Harvest Mission College | Harvest Mission College | General Stacks | 30.11.2018 | 190.00 | 254.4 B251C | 004810 | 30.11.2018 | 30.11.2018 | Books |
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